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My Journey Into Digital Marketing

My journey into digital marketing began with a simple interest understanding how brands grow online. Coming from a different background I always felt more connected to creativity and social media than anything else. That curiosity slowly led me to explore poster design content creation and the basics of marketing. Every small project I worked on taught me something new about the digital world.Over time I started learning tools like Photoshop Illustrator and Canva and slowly understood how content works on different platforms. I realized that digital marketing is not just about posting it’s about strategy creativity and communication. It’s about knowing your audience and delivering the right message in a way they understand.Studying at Kenme Digital Academy helped me improve my skills and gain confidence. Today I’m building my portfolio learning every day and working toward becoming a reliable digital marketing expert. My goal is to create meaningful work that helps brands stand out and connect with people in a simple honest way. This journey has just started and every project takes me a step closer to where I want to be.

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Why SEO Is Better Than Paid Ads in the Long Run

Paid ads like Google Ads and social media ads give quick results. But the moment you stop paying everything stops. This is where SEO becomes a better long term solution. SEO focuses on building authority trust and organic traffic that continues even when you are not spending money.When you invest in SEO you create long lasting assets. A properly optimized website can rank on Google for months or even years. A strong blog can continue bringing traffic daily without spending another rupee. This makes SEO extremely cost effective compared to paid ads.Paid ads are good for short term goals like promotions or launching a new product. But if a business wants steady, consistent visitors, SEO is more powerful. SEO users are also more trustworthy. People naturally trust Googles organic results more than the Sponsored label on advertisements.For businesses in Malappuram and Kerala SEO is a game changer. Many small businesses depend on ads without focusing on organic growth. But with the right SEO strategies keyword research on page optimization, local SEO and high quality content they can build strong visibility that lasts.In the long run SEO creates a foundation for digital success. It grows your website strengthens your brand increases credibility and helps you reach the right audience every day. Paid ads come and go but SEO keeps working for you silently consistently and effectively.

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What Is SEO and Why Every Business Needs It?

SEO, or Search Engine Optimization, is the procedure of improving your internet site in order that it appears better on Google when human beings search for something relevant in your enterprise. Today, clients look for nearly the entirety on line—restaurants, offerings, shops, publications, or even small nearby businesses. If your website isn’t always seen on the primary page, you lose a huge possibility to get customers.Search engine optimization works thru multiple elements. The first is On-Page SEO, which focuses on the use of the right key phrases, writing easy content, including right titles and descriptions, and structuring your pages efficiently. The 2nd is Technical search engine optimization, which guarantees your internet site loads fast, works easily on mobile, and is simple for Google to apprehend. The third is Off-Page search engine marketing, which makes a speciality of constructing believe by getting links from other websites, social media mentions, and on line presence.The largest gain of search engine marketing is that it brings organic site visitors—human beings go to your internet site naturally, without buying ads. This makes SEO one of the maximum fee-effective advertising techniques for small and medium corporations. Whether you run a neighborhood save in Malappuram, a small startup, or a portfolio internet site, SEO facilitates you stand out and appear in front of the proper audience. Good SEO builds believe, increases visibility and offers long-term outcomes that hold your enterprise developing step by step.  

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